Published inAll Things Personalization for Online MarketingTransformational Personalization Strategies for EcommerceKey strategies for how your ecommerce personalization platform can empower you to transform your store’s experience and sales.Feb 1, 2024Feb 1, 2024
Published inAll Things Personalization for Online MarketingBlack Friday / Cyber Monday Tips for E-commerce OptimizationBlack Friday and Cyber Monday now represent the pinnacle of retail excitement, but how can e-commerce marketers best prepare?Nov 22, 2023Nov 22, 2023
Published inAll Things Personalization for Online MarketingWhen Knowledge Becomes Power: ZoomInfo Data + Personalization TechnologyZoomInfo provides invaluable ABM data for B2B marketers, but what tools are necessary to realize the poweful potential of this knowledge?Nov 14, 2023Nov 14, 2023
Published inAll Things Personalization for Online MarketingFrom Good-enough to Great: Leveraging Google Optimize’s Retirement to Enhance A/B Testing 1000%While Google Optimize’s discontinuation can seem like a setback, it’s actually a perfect opportunity to expand A/B testing capabilities.Jul 10, 2023Jul 10, 2023
Published inAll Things Personalization for Online MarketingTravel Website PersonalizationPersonalization can transform the customers’ digital experience of a travel company, but what are the best ways to do so?Jun 29, 2022Jun 29, 2022
Published inAll Things Personalization for Online MarketingWordPress Personalization Using Shortcode BlocksShortcode blocks for WordPress are highly convenient, but can they be shown to specific marketing segments for personalization?Jun 21, 2022Jun 21, 2022
Published inAll Things Personalization for Online MarketingWhat’s Under the Personalization Hood? A Product Recommendation Engine’s Essential ComponentsWhat’s actually happening under the hood when a product recommendation engine combines data and algorithms to sell more?Jun 7, 2022Jun 7, 2022
Published inAll Things Personalization for Online MarketingLow-Hanging Fruit and Easy Wins with PersonalizationIf you aren’t doing these basic, easy personalizations, you’re leaving money on the table. It’s as simple as that.Feb 23, 2022Feb 23, 2022
Published inAll Things Personalization for Online MarketingABM Homepage Personalization: Targeted Headers by Industry, Strategy and ExamplesTargeted ABM headers by industry is one of the simplest and most effective homepage ABM personalization strategies.Feb 11, 2022Feb 11, 2022
